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A Celebration of Innovation

Vogue Australia and Chery Motor Australia celebrated innovation and the exclusive Australian premiere of two new models, the Omoda E5 and Tiggo 4 Pro on Thursday October 10 at The Calyx, Royal Botanic Garden Sydney. 

Celebrate innovation and fashion 

At the event, the Vogue Australia team together with Chery Motor welcomed Australia’s leading fashion designers and creative community along with some of the country’s brightest stars who regularly feature on the pages and posts of Vogue Australia. 

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Unveiling the new Tiggo 4 Pro 

“This is a landmark event for Chery as we launch two innovative new models, including our first electric vehicle in Australia, the OMODA E5, and the street-smart new compact SUV, the Tiggo 4 Pro, and we are delighted to partner with Vogue, one of the world’s most prestigious brands, for a celebration of innovation.” 

- CEO Chery Australia Lewis Lu 

“We are excited to partner with Chery Motor Australia in a coming together of innovation and new ideas. We love the accessibility of the fashionable and innovative design that aligns with Vogue’s core purpose, which is to lift up young creatives of our time, giving them a broader platform to achieve success” 

- Vogue Australia Editorial Director and Publisher Edwina McCann 

“We plan to attract more attention to an international stage together with brilliant and fashionable people here in this beautiful country.” 

-  Chery Global Vice President of Design, Steve Eum

Introducing

Chery Tiggo 4 Pro and Omoda E5 

“Fashion and the vehicles industries, while seemingly disparate, actually share much more in common than one might think. An appreciation of supreme craftsmanship, an attraction to striking, but effortless silhouettes, and a growing commitment to sustainability. Tenets that have made the partnership between Chery and Vogue Australia a seamless one.” 

—— Vogue Australia